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Full product launch communication support package for premium new kitchen appliance

Location:
Italy
Service:
Marketing
Industry:
Consumer Electronics
Value:
€45000.00-€60000.00
Pitch Deadline:
24 Nov 2017
Project Start:
14 Nov 2017
Project Deadline:
30 Sep 2018

Objectives

We are developing a new, premium domestic appliance in the high-end price tier of the market. Our new product features a completely new technology encapsulated in a breakthrough aesthetic.

In order to establish our new product as...

Deliverables

The selected service provider will support us in the delivery of the following:

- Message hierarchy definition for each step of the consumer journey (Awareness, consideration, purchase, consumption, retention,...

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